Investment Planning and Management

Creative Financial Group provides comprehensive financial planning and asset management services to business executives, professionals, small business owners, retirees and others who desire help in attaining their financial goals. Creative Financial Group emphasizes a client-oriented approach to investment planning and management by integrating those services into the financial planning process. This holistic approach to financial planning and asset management forces our clients to hone in on cash flow and retirement planning and therefore clarifies the asset allocation process in relation to risk tolerance and return expectations. Armed with a long term plan and strong foundation, we believe our clients are better able to withstand volatility in the market and thereby find opportunities to create greater value. With a long term plan we can be, in the words of Warren Buffett, “greedy when others are fearful and fearful when others are greedy.”

With our comprehensive process we are able to create customized solutions to fit our clients’ long term financial needs based on agreed upon assumptions. We achieve this through a team process whereby a CERTIFIED FINANCIAL PLANNER™ professional and the Asset Management team design a portfolio with short-term budgetary needs and long term goals in mind. This portfolio contains various asset classes designed to mitigate risk while still capturing upside potential in the framework of each individual situation.

The investment selection process is driven at a macro level by an investment committee that determines funds for use within model portfolios and then at a micro level by the asset management and financial planning team. Included below are examples of factors used to determine asset allocation for individual clients:

  1. Time Horizon
  2. Liquidity needs
  3. Risk Tolerance
  4. Current income needs
  5. Expected returns
  6. Desire for capital growth


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Creative Financial Group (“CFG”) is a division of Synovus Securities, Inc (“SSI”), member FINRA/SIPC. Prior to January 1, 2011, CFG was a separate registered investment adviser affiliate of SSI. Investment products and services are not FDIC insured, are not deposits of or other obligations of Synovus Bank, are not guaranteed by Synovus Bank and involve investment risk, including possible loss of principal amount invested. Synovus Securities, Inc. is a subsidiary of Synovus Financial Corp and an affiliate of Synovus Bank. You can obtain more information about Synovus Securities, Inc. and its Registered Representatives by accessing BrokerCheck